Project Manager, Marketing & Communications
Posted on: May 13, 2022
As a Marketing Project Manager, you will support and manage the
coordination and execution of print and digital integrated
full-funnel marketing projects and strategies for Eskaton's
Residential Living communities primarily, plus provide project
management support to the communications department. You will
collaborate with the Residential Living and Communications teams to
build-out and execute consistent advertising plans, lead project
management, track job progress, manage the resolution of issues and
monitor and communicate project status to the teams.
Position Responsibilities include:
Lead and support aligned, consistent, on-brand residential living
marketing campaigns including print and digital projects by
managing scope, deliverables, timing, risks and release planning
and by partnering with cross-functional teams to drive team
alignment in order to address tactical issues, timing,
dependencies, program status, milestones, etc.
Manages all Residential Living intake requests and develops the
project briefing and kickoff process that is comprehensive and
collaborative establishing an effective workflow to internal team
members and/or external resources and oversee the day-to-day
progress of projects - working together to eliminate any potential
issues or concerns that might negatively impact creative and web
development work streams.
Has a clear understanding of project roles and assigns action items
into our job flow management system to team members using workflow
schedules with pre-determined deadlines to meet.
Organize and lead project meetings and compile project status
reports to drive deliverables on schedule, as well as develop
resolutions to mitigate risks.
Partner with Sales Manager and Residential Living teams in project
planning sessions to define requirements, scope and objectives.
Set up campaigns with production costs in Salesforce for ROI
Analysis Reporting to calculate our campaigns' performances by
return on investment (ROI) and average cost.
Collaborate with and manage the work requested of our third-party
Establish strong relationships with all project stakeholders
including team members and leadership.
Work primarily consists of integrated digital marketing campaigns,
strategic planning, execution and results.
Establish and improve internal processes for communicating project
statuses to business line owners or stakeholders where
Bachelor's Degree from an accredited college/university with a
degree in marketing and/or communications. Project management
A minimum of five years' experience with marketing (print and
digital) campaigns in a high-demand environment to support the
sales and marketing efforts including all relevant sales support
tools and assets
Demonstrated project management experience; a focus on creative and
technical project management is a plus.
Success with leading and working within a distributed team model.
Proven track record of collaborating with diverse, cross-functional
teams in the successful execution of integrated marketing,
advertising and digital projects.
Self-motivated, attentive, with excellent follow through;
detail-oriented, highly analytical and a skilled multi-tasker.
Experience working with HIVE (or similar PM software) and
Excellent communicator both verbally and in writing; are
comfortable interfacing with all levels of the organization.
Effective at communicating changes as they occur in projects to all
Understanding of the senior living marketplace; preferably market
rate independent, assisted living and memory care communities;
including Life Plan/CCRC communities.
The final candidate must successfully pass Eskaton's post offer,
pre-employment testing which includes a criminal background check,
drug test, COVID test, TB screen test and health screen.
Eskaton is an Equal Opportunity employer. All qualified applicants
will receive consideration for employment without regard to race,
color, religion, sex, national origin, disability, gender identity,
sexual orientation or protected veteran status.
Keywords: Eskaton, Carmichael , Project Manager, Marketing & Communications, Executive , Carmichael, California
Didn't find what you're looking for? Search again!